Streamlining Marketing Campaigns for Custom Enterprises

Managing thousands of marketing campaigns with multiple variables across digital channels can be overwhelming. A leading international streaming platform solved this problem by building a custom tool to track and manage their marketing campaigns with ease.Now, you can too—with powerful, custom-built software developed faster and more cost-effectively using Bubble. Whether you’re handling campaigns or complex operations, we’ll help you streamline processes and deliver results.

The Challenge: Managing Large-Scale Campaigns with Complex Data

One of the largest streaming platforms faced a significant challenge: managing thousands of marketing campaigns with intricate variables such as:

  • Country
  • Platform (Amazon, Meta, TikTok, ...)
  • Campaign Type (OTT, Display, Video, ...)
  • Tactic (Acquisition, Awareness, Winback, Retention, ...)
  • Channel (DSP, Fire TV, Prime Video, Amazon.com, ...)
  • Destination (PVC, DTC, Web, ...)
  • Campaign Tactic (Reach, Traffic, Views, ...)
  • Content ID and Title
  • Placement (Feature Rotator, Inline Ad, Screensaver, ...)
  • Publishing Dates

The complexity of these campaigns and the sheer volume of custom UTMs to track performance was overwhelming, slowing down efficiency and reporting. The solution? A custom tool to organize and manage campaigns in a way that was intuitive and easy for their marketing team to navigate.

The Solution: A Custom Tool Built with Bubble

By leveraging Bubble, the streaming platform was able to create a powerful internal tool that streamlined their entire marketing operation. This custom software allowed them to track and manage thousands of campaigns, automate UTM generation, and simplify performance tracking across all their digital channels.

Benefits for Enterprise Clients:

  1. Tailored to Your Business Needs: Every enterprise has unique requirements. Bubble allows us to customize your tool to fit your specific processes, data, and workflows.
  2. Outsourced Entrepreneurial Mindset: We don’t just build software; we bring an entrepreneurial mindset, helping you innovate and solve problems creatively while keeping your business goals at the forefront.
  3. Rapid Development, Faster Delivery: With Bubble, we build software up to 5x faster than traditional development methods, meaning you can get your solution up and running quickly.
  4. Cost-Efficient and Within Budget: Save on development costs while still receiving a powerful, scalable tool that works seamlessly for your business. Bubble’s no-code platform means lower overhead without sacrificing quality.
  5. Scalable and Future-Proof: As your business grows, so can your software. Bubble allows you to scale your solution to handle increasing demand, complexity, and functionality without needing a full engineering team.

Features of the Custom Campaign Management Tool

The tool created for the streaming platform offered critical features that made managing thousands of campaigns easy:

  • Automated UTM Generation: Generate custom tracking URLs automatically based on campaign criteria.
  • Multi-Variable Tracking: Seamlessly manage variables such as country, platform, campaign type, and more.
  • Performance Dashboards: Access real-time campaign performance data across all channels.
  • Role-Based Access: Assign different roles to your team members to streamline workflow.
  • Custom Reporting: Generate in-depth reports based on the metrics that matter most to you.
  • In-App Messaging & Notifications: Keep teams informed with real-time updates on campaign status and performance.

Build Custom Enterprise Solutions Like This – Faster and Smarter

This custom-built tool helped the streaming platform significantly improve their marketing operations by eliminating inefficiencies and enhancing performance tracking. Now, your business can have the same impact.Whether you’re managing thousands of campaigns, coordinating across teams, or handling complex data, Bubble enables us to build solutions tailored to your business needs at record speed.

Why Build with Bubble?

Bubble is a no-code platform that empowers businesses to create complex, feature-rich software without lengthy development cycles or inflated budgets.

  1. Speed & Flexibility: Bubble’s no-code development allows us to build and deploy solutions faster than traditional methods, so you can start solving problems sooner
  2. Cost Savings: With Bubble, you avoid the cost of hiring a full development team while still receiving enterprise-grade software built to your specifications.
  3. Fully Customizable: Bubble offers unlimited customization, meaning we can adapt the software to your exact workflows, data sets, and business goals
  4. Enterprise-Grade Scalability: As your company grows, Bubble’s infrastructure supports scaling to ensure that your software grows with you.

Your Enterprise Success Story Starts Here

This unnamed streaming platform solved its complex campaign management problem with a custom tool built with Bubble. Your business can achieve the same results—faster, within budget, and tailored to your exact needs.

Ready to streamline your operations with custom-built software?

Contact us today for a free consultation and let’s build the solution that propels your business forward.

Frequently Asked Questions

Q: How fast can my custom solution be ready?A: With Bubble, development times are drastically reduced. Depending on your requirements, we can deliver an MVP in just weeks, allowing you to start using your software faster.Q: Why should I choose Bubble over traditional development?A: Bubble offers speed, cost savings, and flexibility that traditional development cannot match. You’ll receive a high-quality product without needing an extensive engineering team.Q: Can Bubble handle the complexity of my enterprise needs?A: Absolutely. Bubble is robust enough to handle even the most complex enterprise requirements, including multi-variable management, large data sets, and custom reporting.

Let’s Build Something Great Together

Looking to streamline your business operations, manage complex campaigns, or improve efficiency? We’re here to help. Contact us today and let’s start building your custom enterprise solution.

Product Images

Product Features

✔️

Multi User

✔️

Admin Portal

✔️

User Authentication

✔️

Search Functionality

✔️

Role-Based Access

✔️

Bulk Create & Update

✔️

Data Import/Export

✔️

API Integrations

Customer Review

This Bubble tool was a huge help for us! We had the problem of managing thousands of campaigns within a large marketing team which caused many variations when performing similar tasks. For example, there are many ways to spell facebook: fb, Facebook, FB, meta or Meta, and that was just one of the hundreds of variables we were tracking. I highly recommend using Bubble as a tool to replace any repetitive process. It will have a huge positive impact in your team's productivity and reaching KPIs!

Mike
Sr. Director, Growth Strategy & Ops

About Big House

Big House is committed to 1) developing robust internal tools for enterprises, and 2) crafting minimum viable products (MVPs) that help startups and entrepreneurs bring their visions to life.

If you'd like to explore how we can build technology for you, get in touch. We'd be excited to discuss what you have in mind.

Let's get started with your success story

Chat with our team to see how we can help
Get Started